About Fruit + Flower Co.
About Christina W.
Christina is a CLIO award-winning storyteller and seasoned PR & communications pro who spent over a decade in the food & restaurant industry working with well-known chefs, restaurants, hospitality, and cannabis brands. Her imaginative and delectable creations have earned numerous awards and accolades, including a pie that KCRW’s Evan Kleiman called “f*&%ing delicious."
A culinary artist and storyteller, she’s created custom desserts for events with Qveen Herby, Cypress Hill, LaGanja Estranja, Luna Lovebad, and Tommy Chong to name a few. Additionally, she’s co-host of Mogu Magu, an AAPI food + culture + cannabis collective; a Budist edibles critic and concierge; a budtender wellness consultant at Cornerstone Wellness, 3x Emerald Cup winner for “Best Dispensary — Southern California;” and served as an Emerald Cup 2024 Edibles Judge.
Find her on Instagram and LinkedIn. Christina supports Food Forward and serves on the board of Depressed Cake Shop, a non-profit that promotes awareness of mental health through baking.
Press Highlights
PODCASTS | Jazz Cabbage • Great Moments in Weed History • Sticky Bits • To Be Blunt • Weed + Grub • Send Us Flowers • The Entourage Effect • Radio Cherry Bombe • Fork in the Road • Planted with Sara Payan
PUBLICATIONS | Cherry Bombe • Greenstate • Lifehacker • High Times • Salon.com • Insider • CannaCurious Magazine • NatGeo • Kitchen Toke • High Times • Emerald Magazine • MedMen EMBER
TV/RADIO | Hulu “Baker’s Dozen” S1E5 • KABC-TV (ABC; Los Angeles) • KCRW “Good Food”
Contributing Writer
Thrillist • Different Leaf • Skunk Magazine • The Clever Root • MedMen EMBER • High Times • Canndescent